Skip to Content
Author: The BCW

Leave a Comment

Harrison Edwards PR Lands Rare Facebook Marketing Partnership

Bob Knight, Executive Vice President and Chief Operating Officer at Harrison Edwards PR & Marketing announced today that the firm has been selected as a Facebook Marketing Partner, one of the digital marketing industry’s most important accolades. Harrison Edwards is now one of only 154 agencies in the nation to receive the distinction for Campaign Management which unlocks additional marketing and analytic resources on Facebook and Instagram, the two most-important social media platforms in the United States. Facebook says its marketing partners are “counted among the best in the industry.”

“We’re really pleased to be recognized as a Facebook Marketing Partner,” says Knight. “Agencies typically apply for this coveted distinction, however, Facebook surprised us after a recent conference call saying they were making Harrison Edwards a Marketing Partner. I think this points to the smart strategies, attention to detail, and the strong relationship with Facebook that our digital team has cultivated.”

In selecting their Marketing Partners, Facebooks evaluates agencies on six criteria: ad technology, creative platforms, small business solutions, offline conversions, measurement, and community management. Additionally, they determine if the agency has the resources to stay current, can bring something new to the program, and demonstrates a track record of client success. Harrison Edwards met the criteria and regularly places advertising on Facebook and Instagram platforms on behalf of a wide spectrum of clients and industries—from apps and political campaigns, to healthcare and real estate.

“The campaigns we’ve executed have generated millions in direct revenue for clients and millions more in impressions and search traffic,” explains Jennifer Galluzzo, Director of Digital Marketing, Harrison Edwards. “There is no question that Facebook and Instagram are among the most effective marketing platforms in the industry.”

Knight says that Galluzzo along with Lisa Buchman, Vice President, Harrison Edwards were instrumental in helping the agency land the important partnership with Facebook that will undoubtedly benefit Harrison Edwards’ clients. “Their hard work and strategies paved the way for this incredible opportunity.”

http://www.harrison-edwardspr.com – Harrison Edwards PR + Marketing Website

 

Similar Member News Items

ArtsWestchester, with support from Westchester County Government, today announced that it would provide 16 grants to support the arts and cultural components of a full calendar of Juneteenth celebrations planned for Westchester and Rockland Counties. A total of $48,000 in grants will be awarded to organizations participating in a month-long celebration of Juneteenth activities. A […]

Read Article

White Plains, NY (May 13, 2024) – JazzFest White Plains is back with performances by Grammy-winning stars and a food festival. Running from September 11 to 15, the five-day extravaganza highlights 18 captivating live performances spread throughout downtown White Plains. The artists range from emerging talents to world-renowned artists, including four Grammy Award-winners and nominees. […]

Read Article

Zeidel & Associates has orchestrated two pivotal agreements on behalf of the owner of the South Beach, Miami hotel, The Betsy, recently honored with an inaugural Michelin Key rating for hotels. The first, a consulting agreement with renowned chef Laurent Tourondel, who has been with the boutique hotel for many years, confirms the celebrated chef’s […]

Read Article

Become A Member

Join the county’s largest and most influential business organization today.

JOIN NOW!
The Business Council of Westchester is committed to helping businesses market, learn, advocate, and grow. Over 80 events and programs are offered every year, giving our members ample opportunity to connect and meet with businesses representatives in the Westchester community and beyond.
Back to top