The Boreland Group, a public relations agency, secured a “Road Home” segment on News 12 Westchester for Sportime Pickleball Yorktown. The segment aired multiple times during the week and weekend. Since signing Sportime in 2024, the PR agency has booked155 media placements ranging from hyperlocal, ie NY 1, to national, ie Bloomberg Radio, for the client. Sportime Pickleball Yorktown featured on News 12 Westchester through its PR agency, The Boreland Group, founded by Jennefer Witter